Macy's Girl's Weekend

This in-store event promoted an enhanced shopping experience with expert style tips, modeling and music.
I designed the direct mail piece, animated banner and minisite.

Macy's Friends & Family

I created an elegant illustration overlaid with vendor names to help to drive sales by showcasing
the designer brands available during this discounted shopping event.

Macy's Holiday

These posters were created by integrating photography and style guide elements from the Macy’s “Believe” campaign,
which aimed to drive traffic and rekindle holiday spirit from new and existing customers.